I went to a blogging event last week. One of my good friends that I met through book club is a local food blogger and she gets invited to fun events all the time because of her blog (and she’s got some sort of Yelp status? I dunno. I don’t “Yelp,” so I don’t know what that means). So, she invited me along and it was fun. It was also strange because I wasn’t exactly there as a blogger, just as my friend’s “plus one.”
For some reason, being at the event made me take a good, hard look at my blog and what I am hoping to gain from it. Why do I blog? What’s my purpose? Why do I spend hours and hours of my week writing posts and responding to emails and reading other blogs? Do I want to make this more of a career? Should I be concerned about SEO-friendly blog post titles and figuring out my “brand” (god, that word makes me cringe!) and seeking out ways to monetize?
I feel like, since my main love is writing, I should want to use my blog to establish a freelancing side hustle that allows me to someday quit my job to pursue that full-time. But the truth is that working for myself isn’t appealing to me. I don’t yearn to work from home (I actually think, as a shy introvert, working in an office is good for my social development skills) or to be able to make my own hours or any of that. I actually enjoy the office atmosphere, and I like the steady paycheck, benefits, and experiences I wouldn’t get working by myself. So, no, I’m not looking to turn my blog into a business.
My blog is my hobby. It’s not about building a brand or making money. I don’t give two hoots about SEO. (Since I work in SEO content writing, I understand it’s important, but for a personal blog? Ehh.) So if it’s not about that, what is it about? Why do I care so much about my blog that I spend so much time on it?
I blog to have a space to open up about my life. To give voice to my feelings, insecurities, triumphs, and failures. To gain knowledge, to give knowledge. To let others know they aren’t alone, and to have other people tell me I am not alone.
I blog because I love it. It’s fun for me. It’s exciting to write blog posts and connect with other bloggers.
I blog because I have met some of the most amazing, inspiring people from it, people who get me and who I considered some of my dearest friends.
I blog because it has made my life fuller and more open to new experiences. I honestly don’t think I would have ever joined my book club if I didn’t have blog friends pushing me to do so. And joining that book club? Hands down, is one of the best decisions I’ve made in the past few years.
I blog because writing is my passion and I need a creative outlet for this passion.
I blog because I have to. There is a pulsing need inside me to get my words out, even if it’s as mundane as a “Five for Friday” recap.
I blog for my readers. Because there’s no point in having a public blog if you didn’t want someone to read it. I blog for the ones who challenge me, the ones who push me, the ones who give me hope and guidance and advice. I blog for the camaraderie and the thrill of finding someone you click with so well, you forget that you’ve never met them face-to-face and that they live hundreds of miles away.
That is what blogging is about for me. It’s not about sponsored posts or advertisements on my sidebars or money. It’s about the pure love of the written word, about writing my story down, about the connections I have made. I probably will never get involved in the local blogging scene in my area, mainly because they write the kinds of blogs I don’t read. The blogs I love tell me their story. They tell me the good and the bad, they are vulnerable and share their hearts.
My whole purpose with this blog is to share my heart. That’s all I’m here for. That’s all I want to be known for.
Why do you blog?